Faculty Member

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• Academic Position
  Professor of Marketing (2004-now)
• Prasetiya Mulya Business School
  Dean (2016-now)
• Prasetiya Mulya Business School
  Vice Dean (2012-2016)
• Project Head Doctoral Program Prasetiya Mulya (2013-now)
• Director S-1 Bisnis Prasetiya Mulya (2005-2012)
  Project Director Under Graduate Program (2003-2004)
  Member of Executive Committee (2003-2004)
  Chairman of the Faculty of Marketing (2001-2005)
  Director of the Certificate of Business Management Program (1995-1997)
  Faculty Member in Marketing Department (1990-now)
• Global Entrepreneurship Monitor (GEM)
  National Team Leader GEM Indonesia (2006-now)
• Indonesia Training & Courses Assembly (HIPKI)
  Vice Chairman (2006-now)
• Journal of Management Prasetiya Mulya 
  Member of Editorial Board (2002-now)
• Journal of Marketing Management, University of Strathclyde
  Guest Reviewer (2001-2005 )
• Adjunct Lecturer
  -  Faculty of Information (1991-1997)
  -  Doctoral Program FE UI (2002-2012)
• Bogor Institute of Agriculture
  Adjunct Lecturer
  - Doctoral Program IPB (2007-2012)
• Majalah SWA, Mix, Marketing, Cakram, Prospektif
  Expert Opinion (2002-now)
• Majalah Info Bisnis
  Member of Editorial Board (2002-2003)
• Journal of Marketing Science, Universitas Diponegoro
  Member of Editorial Board (2002-now)
• The Jakarta Post
  Contributor( 2003-2004)
• Global Consulting Service
  Senior Advisor

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• Brand Value Management
• Value Based Marketing
• Consumunity Marketing
• Collaborative Tourism
• Co-Creation Value
• Experiential Marketing

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• The Power of Brand Aura: Discover Your Brand Believers. Prasetiya Mulya Publishing 2014.
• "Strategi Kolaborasi Wisata dalam Peningkatan Keunggulan Destinasi Wisata" Forum Manajemen Indonesia, Oktober 2013.
• Marketing Strategy Series: Consumunity Marketing: Strategi Pemasaran Berbasis Komunitas.  Prasetiya Mulya Publishing. 2013.

  2.     "Membangun Aura Sebuah Brand", Kontan Edisi 11-17 Februari 2013

  3.       "Strategi Co-Creation Perusahaan-Komunitas", Majalah SWA Edisi 3 Februari 2013

  4.      Marketing Strategy Series: A Value Creation Approach, Prasetiya Mulya Publishing 2012.

  5.     "Marketing Sebagai Panggung Permainan", Forum Manajemen Prasetiya Mulya, Edisi Desember 2012.

  6.      “Era Pemasaran Kotler Berakhir” Kontan Edisi 16, 16-23 Januari 2012

  7.      Pijar-Pijar Manajemen Bisnis Indonesia (Co-Author), Prasetiya Mulya Publishing 2011.

  8.      “Partisipasi Konsumen” Kontan. Edisi 4 – 10 Juli. No. 41. – XV. 2011

  9.      EDC Prasetiya Mulya on Entrepreneurship Education. Seri Kewirausahaan 1. Prasetiya Mulya Publishing. 2011

  10.  "The New Business Model Strategy: Berbisnis dari Komunitas Konsumen", Forum Manajemen Prasetiya Mulya, XXIV (06), Nov-Des 2010

  11.   “Doing Good is a Good Business”, Majalah SWA  10/XXVI/ 12-1 5 Mei, 2010.

  12.  Soehadi, Agus W. dan Eko Suhartanto, (2010), “Communomics: Ekonomi Berbasis Komunitas”, Forum Manajemen Prasetiya Mulya, XXIV (02), Maret-April, 112-117.

  13.  Soehadi, Agus W., (2009), “Konsumunitas Mendorong Consumer Generated Brand Content,” Majalah Mix, 11 (VI) November,  69-70.

  14.  Soehadi, Agus W., (2009), “Siapkah Perusahaan Berbagi Dengan Komunitas?” SWA 24/XXV, November, 38-39.

  15.  The Consumunity Theory: Contribution of Consumer Community to Producer”, (Co-Author) AM Conference Proceedings, Abeerden, Scotland, 7-10 July 2008.

  16.  “Peran Perguruan Tinggi Dalam Mencetak Entrepreneur Terdidik::Kontributor Kebangkitan   Ekonomi Bangsa,” Majalah SWA, Mei 2008.