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Faculty Member

Robby T. Poniman, MBA
Robby T. Poniman, MBA

rp@pmbs.ac.id

Teaching Subject

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Profesional Experience

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2008 – Now : Prasetiya Mulya, Business School

                       - Faculty of Marketing

1985 - 2007 : Prasetiya Mulya, Business School

                      - Chairman, Faculty of Marketing

                      - Marketing Coordinator for :

                      - Graduate School

                      - Executive Development Program

                      - Certificate of Business Management Program

                      - Faculty of Marketing

Mar – Dec. '84 : Institut Manajemen Prasetiya Mulya

                          - Part Time Faculty of Marketing

1982 - 1984    : Krisnadwipayana University

                         - Part Time Lecturer on Marketing Subject

1980 - 1984    : Libelle Marketing Development Service

                          A Marketing Consultant &  Advertising Agency.

                          Director

Consulting Experiences:

Clients:

  • PT. Atlantic Record (Casettes & Music Entertainment)
  • PT. Daikin Clutch Indonesia (Clutch Manufacturer)
  • PT. Dwitama Harapan Sakti (Garment, “Zado” brand)
  • PT. Nugra Santana (“Bali Handara”, Hotel, Cottages & Golf resort, in Bali)
  • PT. Pan System (Computer & Software Systems)
  • PT. Transito Adiman Djati (Advertising Agency)
  • Brata Bhakti Foundation (A Foundation owned by State Police)
  • PT. Taman Harapan Indah (Property Developer, Members of Dharmala   Group) :
    • P.T. Taman Semanan Indah (Housing Estate)
    • P.T. Mutiara Raga Indah (Exclusive Housing Estate)
  • PT. Intikeramik Alamasri Industri (“Essenza” and “Inesa” brand)
  • Porcelain Tiles Industry Leader in Indonesia (1996 – now)

Courses Attended:

1980 :   Creative Problem Solving

             Kalbe Farma, Jakarta

1982 :   Marketing Decision Making

             Matari Advertising, Jakarta

1991 :   High Performance Marketing Strategies for the 1990s

             DR. Philip Kotler

             Yayasan Pengabdian Masyarakat, Jakarta

Other Activities

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Research Faculty

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  • Business to Business Marketing, Buyer - Seller Relationship
  • Marketing Communication, Impact of Below the Line Activities
  • Consumer Behavior, Factors Influencing Buying Decision

Award

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Publication

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Book

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Activity

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Article / Onward

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- - - - Related Faculty Member - - - -

Prof. Dr. Djisman S. Simandjuntak
Prof. Djoko Wintoro, Ph.D
Prof. Sammy Kristamuljana, Ph.D
Prof. Ignas G. Sidik, DBA
Prof. Dr. Andreas Budihardjo
Prof. Agus W. Soehadi, Ph.D
Franky Supriyadi, Ph.D
Dr. Eka Ardianto
Dr. Y. Arief Rijanto
Dr. Adrian Teja
Dr. Achmad Setyo Hadi
Ade Febransyah, Ph.D.
Wijantini, Ph.D
Dr. Rudy Handoko
Juliati T. Gunadi, MBA
Sandy Gunawan, MComm.
Josep Bely Utarja, MBA
Pramesti Resiandini, Ph.D
Johan Yanto SE, MM
Nico Fernando Samad, SE., MMT., MBP.
Lukas Setia Atmadja, Ph.D
Joklan I. C Goni
Dr. Istijanto
Ida Juda Widjojo, Dr.
Indria Handoko, Ph.D.
Henry Pribadi, Ph.D
F.X. Hongyanto Setio, MBA
Hendro Adiarso T., MBA
Deddi Tedjakumara, MM
Fathony Rahman, DBA
Fredy Utama Rustandi
Elliot Simangunsong, MM, Ph.D
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